The ZOKE trademark was officially registered, and the company was renamed "Quanzhou ZOKE Fitness Apparel Co., Ltd.". Focusing on the R&D of stretch fabric swimwear, we embarked on the journey of building an independent brand. In the same year, the ZOKE Building was completed, marking the company's leap from "manufacturing products" to "creating brands".
ZOKE's Shanghai R&D Center was established, attracting professional R&D talents nationwide. We adhere to R&D innovation and technology leadership, translating the original aspiration of "serving the country through industry" into enhancing the core competitiveness of the brand.
We formulated the strategy of "developing foreign trade to support domestic sales". By undertaking stable foreign trade orders, the company accumulated valuable capital, technology and international operational experience, which in turn nurtured and supported the growing independent brand.
ZOKE (Hong Kong) International Trading Co., Ltd. (later renamed ZOKE (Hong Kong) Holdings Co., Ltd.) was registered in Hong Kong. This marked the official establishment of a modern and international capital and operation management structure for the enterprise.
We supported China's elite sports teams by providing professional products to national athletes. Our technological accumulation in swimwear and sportswear was dedicated to the noble cause of "winning glory for the country".
Phase I of the ZOKE Industrial Park was completed and put into use. It became a solid base for the efficient transformation from design to production for the ZOKE brand and Clark Factory, ensuring product quality and market response speed, and building a headquarters for continuous innovation in the future.
ZOKE was awarded the title of Fujian Famous Brand Product and National Inspection-Exempt Product. In the same year, we were named an Advanced Enterprise in Brand Building in Quanzhou City.
ZOKE was honored with the title of "China Well-Known Trademark" and became a drafting unit for the industry standard of "Knitted Swimwear".
ZOKE appointed Qi Hui, a world champion in swimming, as a consultant for sports projects. We independently developed the KACKTEX series of swimwear, which was recognized by professional teams, and strived to be the definer and promoter of technical standards in swimming sports.
"Swimmer Star Sports Culture Communication Co., Ltd." was established, marking a new stage of platform-based development. We independently developed the Revolutional series of swimwear, which successfully obtained FINA certification, and sponsored top-level events simultaneously, upgrading products to the dual track of "professional + fashion".
The ZOKE Swimming Industry College was established, marking the brand's leap from "selling products" to a new stage of "providing services, cultivating users, and spreading culture" to create value for customers.
ZOKE made its debut at the 2020 Tokyo Olympics (held in 2021), becoming the first Chinese swimwear brand to participate in the Olympic Games.
ZOKE once again sponsored the Chinese Women's National Water Polo Team at the Paris 2024 Olympics, becoming the only Chinese swimwear brand to participate in two consecutive Olympic Games.
We completed the construction and were selected into the 2025 National 5G Factory List by the Ministry of Industry and Information Technology. On the occasion of the 30th anniversary, the "ZOKE Cultural Industrial Park" was selected as a "Tourism Factory" in Quanzhou.